The AW18 trend report

The hottest looks to sport for the season ahead

Hair & Beauty


DOLCE & GABBANA teamed dewy skin with crowns and tiaras while playing with hair texture. “There’s a mix between smooth and curly textures this season,” says stylist Guido Palau.

“For the smooth styles, I’m blowing out the hair with REDKEN’s Satinwear 04, £13.10, and for the curls, I’m allowing it to air dry with No Blow Dry Cream, £10.80, and sealing the cuticle with Wind Blown 05, £12.20.” TOM FORD, meanwhile, opted for thick leather headbands.

“I want it to look like the girls have done the hair themselves,” explained Stylist Orlando Pita. “So I left a little out of the back, as if by mistake.” Elsewhere hair accessories came in the form of 38 acid coloured wigs for Jeremy Scott AW18. A nod to 1960’s sci-fi perfection, it offered an alternative to pastel dyed locks.


Over at ROBERTA EINER, the collection was inspired by everyday glamour: “We wanted to create an infusion of stylised looks with a Hollywood after-party feel – a nod to the natural curls and low braids of 1980s music, stage and screen,” reveals lead hairstylist Bea Watson.

Use AVEDA’s Be Curly Style Prep, £22, and Air Control, £21, to boost your curls - whether natural or created with a hot tool.

Meanwhile, at LULU GUINNESS, 1980s-inspired hair was having a moment with bouncy curls boasting serious height and volume.


Forget applying a single swipe of lipstick: this season’s pouts call for extra pizzazz. At PACO RABANNE an over-lined cupid’s bow in the same tone as the models’ skin colour ruled the roost, helping to subtly enhance the lips. ERDEM placed the entire emphasis on the mouth, which was saturated with blurred postbox red lipstick.

Designer Erdem Moralioglui said backstage: “It was the lip my mother always wore, as well as all things aristocratic and flowers.” The look was created using Ottoman Lip Powder from the Poison Rose Lip Powder Palette, £49, which forms part of the new ERDEM for NARS make-up collection.


At DIOR lead make-up artist Peter Philips was inspired by the collection’s colourful retro sunglasses, lining the models’upper and lower lashes in a shade to match their shades.

Meanwhile, over at MIU MIU, a prominent application of winged eyeliner ensured the models looked like they meant business. Perfect the look by rimming the inner part of your lash line with black kohl and team with natural-looking skin.

Elsewhere, bejewelled eyeliner turned heads at PRADA where Pat Mcgrath used her yet-to-launch eyeshadow palette, the Subversive: La Vie En Rose Eye Palette, £55, to create glittering winged effects studded with Swarovski crystals in purple, blue and pink hues.

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“Backstage at the ALEXANDER MCQUEEN show, we’re doing a super long, single braid”, explained Guido Palau.

His key product was REDKEN’s Hardwear 16, £15.16, which helped achieve the super-slick form on the head. Elsewhere at COACH Palau placed messy braids around the head to create a Gothic-meets-grunge look.


Our obsession with all things sparkle reached fever pitch at the GIAMBATTISTA VALLI show, where Val Garland sent models sashaying down the runway with their entire faces covered in pearlescent glitter.

PREEN also opted for a bold glitter based-look, sprinkling sparkle down the middle of its models’ foreheads to make it look as though they had just emerged from under water. While beautiful, these bold looks aren’t exactly office-friendly.

However, you can still tap into the trend by opting for the wearable version seen at CAROLINE HERRERA. A new take on the smokey eye, make-up artist Diane Kendall diffused glitter over the lids and dubbed it the ‘midnight smokey’.

To recreate the look, take MAC’s Pigment in Naval Blue, £16.50, across the eyelids, followed by Technakohl Liner in Cool Jazz, £15, on the lash line. Dust Pigment in Platinum, £16.50, over the tear ducts for further definition. If you’re feeling brave, apply a light dusting down the centre of your forehead and allow it to float into the hairline.

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