Make-up brand Morphe opens fifth UK store

Geordie make-up addicts, rejoice! Morphe has set up shop in the heart of Newcastle, stocking all its coveted bestsellers!

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Newcastle's Morphe store

US cosmetics powerhouse Morphe recently opened its fifth UK store in Newcastle's Intu Eldon Square to queues of customers waiting in anticipation. The plush store houses all of its best sellers as well as highly sought-after brands such as Iconic London and Jeffree Star Cosmetics. Newly added brands include SUVA Beauty, OFRA Cosmetics, NABLA cosmetics and P.Louise. Beauty Bakerie and Marmalade will be available soon.

Mark Spillman, Morphe General Manager EMEA, said: "We’re confident Morphe will thrive at intu Eldon Square, it’s the ideal location for our newest UK store and the first in the north east of England.

"This hugely popular shopping destination is at the heart of one of the country’s most exciting cities and attracts a high footfall thanks to the fantastic mix of retail and leisure brands already in place. We can’t wait to start offering people in Newcastle the full Morphe experience."

Shop Morphe here.

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