How to wear colour for any life event
Going for a job interview? Meeting the parents? Colour expert Jules Standish tells us about the impact of colour in our everyday lives.
Colour is a fantastic tool in our wardrobes. It can be used for power dressing (neon pink suit, anyone?) or for comfort (bring out the oversized knits), and perhaps most interestingly, it has the ability to influence how we feel.
Colour expert Jules Standish studied data from HONOR 20, a smartphone company that differentiates itself with funky colours and textures, exploring the impact and power of colour. The findings reveal that one in two 18-24 year-olds believe the colour of their clothes can boost their mood while nearly half of respondents said a day or situation improved vastly because of the colour they were wearing.
According to Standish, colour can project our mood, character and confidence levels - and wearing the right shades can actually enhance our day-to-day experiences. She explains: ‘The most important thing is to make a conscious decision about the colours we wear. Colour elicits emotional rather than rational responses from our brains.
Twenty per cent of the colour and light we see positively affects our glandular system, which in turn benefits our hormones and mood. Seeing bright colours releases the “happy hormone” dopamine - and that’s always a great place to start when dressing for any challenge.’
With research suggesting that the colours we wear can create the ultimate first impression, she has created a comprehensive chart to help you utilise their benefits during key life moments...
Job interview - Blue, red and yellow
Blue projects an image of trust, diplomacy and reliability. Plus it’s the colour of communication and calms the nerves, allowing for a quiet confidence. Navy is a great neutral but add a colour accent like red to highlight your passion. Yellow signifies optimism and joy as well as a creative mental aptitude. Choose colours to express yourself for the industry you are in.
A work presentation - Red and grey
Red demands attention and wearing it will ensure everyone notices you. The bold hue releases the adrenaline hormone, which will keep your energy levels high for a stimulating presentation and project an image of motivation and energy. Add some accents of grey to balance its fiery nature and project your professionalism in a self-controlled manner.
First date - Black, pink and red
Black projects mystery, keeps things hidden and gives nothing away, so wearing it will ensure you keep your emotions in check with the intention of revealing more about your true nature at a later stage of the relationship. Pink is the colour of love, a gender fluid colour of compassion for both sexes, while red is seen as passionate, dynamic and exciting.
Meeting the parents - Blue and green
Blue and green are colours of truth and stability. Where blue is trusting and open, green is about new beginnings and great decision making. With this pairing of balance and harmony you can act from the heart, embracing new situations and family members. If you want to exude trustworthiness and positive mental health, keep both colours light and fresh.
Breaking up with a partner - Purple and violet
Good mediation is needed here as well as a mental approach that keeps you calm and unshakeable. These colours can help you to break free and find peace by moving forward and ending a relationship that is no longer a happy situation, restoring a sense of emotional equilibrium to allow clear thinking. If you want to feel empowered, wear both together.
On social media - Orange, red and yellow
Bright colours at the hotter end of the spectrum release an instant hit of adrenaline, excitement and vitality, making you smile and feel joyous, happy and full of confidence. These might not be colours you feel secure wearing but expressing yourself through your social media is a way of projecting your personality and sharing your emotional mood at that moment with others.
School reunion - Blue, orange and yellow
If you want to feel confident without looking like you’ve tried too hard, choose a colour that embraces who you are now rather than who you used to be at school. Blue is a powerful clothing choice for a reunion. It’s great for communicating with old faces and perfect for teaming with bright accents of sociable and adventurous orange or joyful and optimistic yellow.