Everything you need to know about the silk press

Get the 411 on this new styling technique


Switching up your style shouldn’t be a chore. But, until recently, if you wanted straight hair without permanently altering your curl pattern, the choices were pretty slim. Step forward new styling technique SILK PRESS. Similar to the traditional ‘press and curl’ where locks are temporarily straightened using heated tools, this new version maintains temperature control by using heat-regulated straighteners and super lightweight finishing products, allowing hair to flow and fight off poreblocking heavy oils.

How does it work? 

Hair is washed, blow-dried and prepped, before hot irons are used to straighten. DESIGN ESSENTIALS’ new Agave & Lavender Blow Dry and Silk Press Collection comprises of four products that cleanse, treat, prepare and protect the hair for thermal styling. Formulated with vitamins and antioxidants, they work synergistically to transform naturally kinky coils into temporary sleek hair. 

SILK PRESSING is suitable for both chemically treated and natural hair, and can be applied at home or in the salon. Genius!

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