An answer to the lack of diversity of nail accounts on Instagram
Launched in June 2020, @browngirlhands is a super aesthetic account posting beautiful photos of manicures on brown hands.
Looking for nail inspo? @browngirlhands is the Insta page we didn’t know we needed. A dedicated space for brown girl hand photos, expect aesthetically stylish shots and kooky nail designs.
The account was created by Hannah, an Instagrammer inspired by a provoking Medium article. The article, penned by beauty reporter Jessica DeFino criticises the diversity of Instagram's many nail accounts. Jessica wrote: 'Just look to the feeds of Deborah Lippmann, O.P.I., Essie — overwhelmingly white, all posts considered. One needs to scroll through 16 rows, or 48 pictures, on China Glaze’s Instagram to find a hand of color at the time of writing (February 2020). It takes six rows for JINsoon and Orly. In the case of AILA Cosmetics, I lost count. The last irrefutably-brown fingers on the brand’s Instagram page are from 2017, three years and hundreds of posts ago.'
We've already hit follow, and can't wait to see more from this account. Until then, here are some of our favourite shots: